Brighton 3rd, Man Utd last - Which clubs lost and gained the most market value in 23/24?

©Imago/Content stadium

The football season is undoubtedly approaching what many refer to as the “business end” of the league campaigns, as Europe’s top divisions begin to move towards a final conclusion. We should soon know which clubs will be crowned champions and which ones will be doomed to relegation and as such we can already begin to look back on the football that has been played since late 2023 and deduce which clubs have done well and which ones will have to do much better next season.

This point in the season also marks an important point in the calendar for Transfermarkt, where we have now completed our last market value updates for each of Europe’s top leagues. This now means that we have a full picture of what players - and by extension what clubs - have gone up in value the most since the start of the season and which ones have seen their market value plummet due to poor performances. So which clubs have gained the most market value and lost the most market value over the course of the 2023/24 season? Let’s take a look. 

Which clubs have lost the most market value in 2023/24?

Among all of Europe’s clubs, there are no less than four English clubs in the top 10, when it comes to the most market value shaved off their overall squad market values. Nottingham Forest make the top 10 just ahead of Paris Saint-Germain, having lost €25.9 million since the start of the Premier League campaign. Intriguingly, two Championship clubs in Leicester City and Southampton have lost even more, who have seen €41m and €44.9m respectively come off their squad value - which is largely due to players losing value after both clubs were relegated from the top-flight. They are joined by one club from France (Marseille: -€26m), one club from Turkey (Galatasaray: -€51.85m), one from Germany (Union Berlin: -€47.85m) and three from Italy, in Roma (-€53.9m), Lazio (-€56.9m) and Napoli (-€64.5m). 

However, the biggest squad market value losers from the 23/24 season are unquestionably Manchester United. Over the course of this season the English giants have lost €148.05m in squad value, which is almost as much as the next three clubs combined. This, undoubtedly, is due to a number of Erik ten Hag’s star players not living up to the billing this season, such as Antony (-€32m in market value this season), Marcus Rashford (-€20m), Mason Mount (-€20m) and Christian Eriksen (-€12m). In fact, no less than three of the biggest market value losers in the Premier League this season are Man Utd players, with the club also having no less than seven players in the top 20 players for market value drops in the English top-flight this term. 

Which clubs have gained the most market value in 2023/24?

When it comes to clubs gaining market value over the course of 23/14, the Premier League was once again well represented among their peers across European football. With some rather obvious names near the top of the list, as well as some surprise ones. For example, within the top 20 we have Brentford (+€61.07m) in 18th place, with Crystal Palace (+€71.25m) in 15th, then Tottenham (+€88m) and Manchester City (+€88.5m) just missing out on the top 10 in 12th and 11th place respectively. And alongside three clubs from Germany, two clubs from Italy, two from the Netherlands and one from Spain, two Premier League sides have made it into the top 10 this season. 

In ninth place is none other than Liverpool, whose new-look side full of exciting young players have gained an impressive €94.1m in squad value this season. Perhaps the biggest contributor to this is none other than new signing Dominik Szoboszlai, whose market value rose by €25m. But the club can also celebrate the rise of young stars like Conor Bradley (+€13.5m), Curtis Jones (+€13m) and Jarell Quansah (+€11.6m), who have all stepped up and performed well in Jürgen Klopp’s team. Such improvements in market value now mean that the Anfield club can boast of the seventh most valuable squad in all of world football. 

Market Value

D. Szoboszlai Central Midfield

€75.00m

However, the English club with the biggest rise in squad market value over the course of the 23/24 season was none other than Brighton. Famed for their newfound tendencies to develop relatively unknown prospects into Premier League stars, Brighton have seen their market value rise to an impressive €128.8m - only three clubs across Europe can lay claim to higher jumps in value. This, to no great surprise, is due to young prospects like Evan Ferguson (+€30m), Simon Adingra (+€20m), Jack Hinshelwood (+€16m), Carlos Baleba (+€15m) and many others proving that the small club continues to punch above their weight with clever scouting and smart performances on and off the pitch.